A different kind of lettering

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Danny Baronian
Site Admin
Posts: 628
Joined: Wed Apr 07, 2004 2:16 am

A different kind of lettering

Post by Danny Baronian » Mon Aug 27, 2012 11:02 am

Found this on a blog recently, and found this interesting:

Danny Baronian
Baronian Mfg.
CNC Routing & Fabrication

Roderick Treece
Posts: 1048
Joined: Sat Apr 10, 2004 8:04 pm
Location: San deigo Calif

Re: A different kind of lettering

Post by Roderick Treece » Mon Aug 27, 2012 6:54 pm

Nice find Danny,
Thanks. Might call and ask em if they want to trade a glass sign

Tony Segale
Posts: 633
Joined: Thu Apr 08, 2004 10:20 am

Re: A different kind of lettering

Post by Tony Segale » Tue Aug 28, 2012 10:39 pm

yeah, pretty cool find.
someone finding their niche in the art of hand lettering
thanks, danny
and he took that golden hair and made a sweater for baby bear.

Dan Seese
Posts: 313
Joined: Tue Apr 13, 2004 11:29 pm
Location: Fort Collins, CO

Re: A different kind of lettering

Post by Dan Seese » Wed Aug 29, 2012 10:36 am

Thanks, Danny.

I love the creative signs they're producing and the music that goes with the video. The niche they've found is likely another fallout from the scarcity of unique, well made, hand lettered, hand crafted ANYTHING. He refers to what they do as "fictional nostalgia". Looks like they do a superb job of it.

I sometimes drive by a housing development called "Reunion". The billboards display their logo as a profile similar to a state highway sign - digitally aged and bullet hole ridden with the alluring tagline, "A New Hometown for the Age Old Pursuit of Happiness". The community center has the look of a huge red barn. It's a manufactured throwback to days gone by - fictional nostalgia.
Contrived "nostalgia"
Reunion.jpg (113.96 KiB) Viewed 4063 times
In my humble estimation, the housing development falls short. It's a bit too contrived. But they've hit on something people are longing for. Sideshow Signs seems to be nailing it. Kudos to them.
"The lyf so short, the craft so long to lerne."
Geoffrey Chaucer (c. 1340 - 1400)


Larry White
Posts: 1140
Joined: Thu Apr 08, 2004 4:18 am

Re: A different kind of lettering

Post by Larry White » Wed Aug 29, 2012 1:00 pm

"Fictional Nostalgia"...another thing I'm good at, but pays nothing.

I'll get out!

Larry White
That's enough for now... it's gettin' late
Town Of Machine

Pat Welter
Posts: 49
Joined: Tue Aug 30, 2005 6:26 pm
Location: Unity, Sask. Canada

Re: A different kind of lettering

Post by Pat Welter » Wed Aug 29, 2012 1:19 pm

Nice fine Danny, great to see someone finding thier happy place...And I too believe people are looking for that handcrafted appeal, and whether they know it or not, it's the good layouts and executed signs that stand out in the digital world of today...We certainly have found that here, and it's working for us...Pat
Creativity is allowing ones self to make mistakes. Talent is knowing which ones to keep.

Posts: 1132
Joined: Sat Jul 10, 2004 11:12 am
Location: ENGLAND

Re: A different kind of lettering

Post by DAVE SMITH » Sun Sep 02, 2012 4:24 pm

Enjoyed that one Danny. Good find mate.

Doug Bernhardt
Posts: 1028
Joined: Fri Apr 09, 2004 9:29 am
Location: Ottawa Canada

Re: A different kind of lettering

Post by Doug Bernhardt » Mon Sep 03, 2012 5:28 pm

Great little find....these short film makers are doing SO well.

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